Intellectual Property Available for Licensing

DingDog

The Smart Dog Doorbell That Dogs Already Know How to Use

68M
Dog-Owning Households
$152B
U.S. Pet Spending (2024)
0
Competitors With All Features
U.S. Patent #11,315,395 B2  ยท  Protected Through September 2040

A Universal Problem, Solved Intuitively

๐Ÿšช

The Problem

Millions of dog owners train their dogs to ring hanging bells when they need to go outside โ€” it's one of the most popular training methods. But once the dog is outside, there's no way for it to signal it wants back in. Outdoor bells can't be heard through insulated doors. Dogs resort to barking, scratching, or jumping โ€” frustrating owners and damaging doors.

๐Ÿ””

The DingDog Solution

DingDog attaches familiar hanging bells to an outdoor-rated wireless sensor. When the dog rings the bells โ€” a behavior it already knows โ€” the owner receives a smartphone notification, a plug-in chime sounds throughout the home, and optionally, video doorbells start recording and smart speakers announce the alert. No new behavior to learn. No training frustration.

From Bell Ring to Smart Alert in Seconds

๐Ÿ•
Dog Rings Bells
Familiar behavior
โ†’
๐Ÿ“ก
Sensor Detects
Wireless signal sent
โ†“ โ†“ โ†“
๐Ÿ“ฑ
Phone Notification
Push alert anywhere you are
and / or
๐Ÿ”Š
Indoor Chime
Plug-in receiver throughout home
and / or
๐Ÿ 
Smart Home
Alexa ยท Google ยท Ring ยท Arlo

The only product that turns the bell-ringing method dogs already know into a full smart home experience โ€” from camera recording to voice announcements.

A $152 Billion Market With a Growing Gap

Pet ownership is at all-time highs, pet tech is the fastest-growing segment, and no product on the market combines familiar bell training with smart home connectivity.

68M
U.S. Dog-Owning Households
Up from 65.1M in 2023. 51% of all U.S. homes own at least one dog.
$152B
Total U.S. Pet Spending (2024)
Projected $157B in 2025. Americans spent more on pets than on children's toys, games, and playground equipment combined.
12โ€“15%
Pet Tech Annual Growth Rate
Global pet tech market: $12โ€“16B in 2025, projected $24โ€“53B by 2030โ€“2035. Smart home integration is the #1 growth driver.
71%
U.S. Households Own a Pet
94 million households โ€” up from 67% in 2019. Pet ownership accelerated during and after the pandemic.
+43.5%
Gen Z Pet Ownership Growth
Year-over-year increase in Gen Z pet-owning households (2023โ€“2024). The fastest-growing pet owner demographic โ€” and the most tech-native.
51%
Buy Pet Products Online
Social media drives discovery for Gen Z and Millennial pet owners. TikTok, YouTube, and Instagram are key channels.

Sources: American Pet Products Association (APPA) 2025 National Pet Owners Survey, Grand View Research, Mordor Intelligence, Fortune Business Insights

Why Bells Beat Buttons

Every competitor requires dogs to learn an entirely new behavior. DingDog leverages the method millions of dogs already use.

Competitors: Push Buttons & Touch Pads
  • โœ• Requires teaching a completely new behavior
  • โœ• Dogs must press a flat button or touch a sensor pad
  • โœ• Training takes days or weeks with inconsistent results
  • โœ• Dogs often "spam" the button, creating alert fatigue
  • โœ• No connection to indoor bell training method
โ˜…โ˜…โ˜†โ˜†โ˜† โ€” "We've been trying for 3 weeks and our dog still won't press the button. She just stares at it."
โ€” Typical competitor product review
vs.
DingDog: Familiar Hanging Bells
  • โœ“ Leverages the bell-ringing method dogs already know
  • โœ“ Natural paw/nose nudge โ€” same as indoor bells
  • โœ“ Immediate transfer from indoor to outdoor training
  • โœ“ Dogs ring intentionally โ€” self-regulating behavior
  • โœ“ Builds on the most popular dog training method in America
"Our dog learned indoor bells in one session and never had another accident. DingDog brings that same intuitive communication outdoors."
โ€” The origin story of DingDog

Feature Comparison Matrix

New entrants validate the market โ€” but none combine bell-based training with full smart home connectivity.

Feature DingDog Paws2Go CallToU WiFi Mighty Paw 2.0
Intuitive bell training method โœ“ โ€” โ€” โ€”
Smartphone app notifications โœ“ BT only โœ“ โ€”
Wi-Fi connectivity โœ“ โ€” โœ“ โ€”
Alexa / Google Home integration โœ“ โ€” โ€” โ€”
Video doorbell integration (Ring, Arlo, Nest) โœ“ โ€” โ€” โ€”
Security system integration โœ“ โ€” โ€” โ€”
Indoor to outdoor transition โœ“ โ€” โœ“ โœ“
Weather resistant outdoor design โœ“ โœ“ โœ“ โœ“
Plug-in receiver option โœ“ โ€” โœ“ โœ“
No new behavior to learn โœ“ โ€” โ€” โ€”
Total Features 10 / 10 2 / 10 5 / 10 3 / 10
Key Insight: DingDog is the only product that checks all 10 boxes. The closest WiFi-enabled competitor (CallToU) covers 5 features but offers zero smart home integration and requires dogs to learn a push-button behavior. Customer reviews of competing products consistently cite training difficulty as the #1 complaint โ€” validating DingDog's core advantage.

Built for the Connected Home

๐Ÿ“ฑ
Smartphone Notifications
Push alerts to iOS and Android via companion app. Get notified wherever you are โ€” in the house, at work, or running errands.
๐Ÿ—ฃ๏ธ
Smart Speaker Alerts
Alexa announces "Your dog is at the back door." Google Home displays the alert. Smart speakers become your dog's voice.
๐Ÿ“น
Video Doorbell Trigger
Ring, Arlo, and Nest cameras start recording when DingDog activates. See your dog and open the door โ€” all from one app.
๐Ÿ”’
Security System Integration
Works with ADT, SimpliSafe, Cove, and other home security platforms. DingDog becomes part of your home's connected ecosystem.
๐Ÿ””
Plug-in Receiver Chime
Traditional wireless doorbell receiver plugs into any outlet. Audible chime heard throughout the home โ€” works without WiFi or smartphones.
โ˜€๏ธ
Weather Resistant
Outdoor-rated design built for year-round use. Rain, snow, heat โ€” DingDog keeps working so your dog can always communicate.

Three Tiers, Every Price Point

A tiered strategy captures every price point โ€” from entry-level to premium smart home.

Basic
$29.99
Suggested MSRP
  • โœ“ Weather-resistant bell strap
  • โœ“ Built-in wireless transducer
  • โœ“ Plug-in RF doorbell receiver
  • โœ“ No app or WiFi required
  • โœ“ Entry-level price point
Pro
$59.99
Suggested MSRP
  • โœ“ Everything in Smart
  • โœ“ Alexa & Google Home integration
  • โœ“ Ring / Arlo / Nest camera trigger
  • โœ“ Security system integration
  • โœ“ IFTTT automation support

Conservative Revenue Projections

Based on 0.8% penetration of 68 million dog-owning households. Blended COGS of $20/unit, blended MSRP of $39.99, and 20% annual growth.

Revenue Forecast
Year 1 $21.8M gross ยท 544K units
Year 2 $26.1M gross ยท 653K units
Year 3 $31.3M gross ยท 783K units
Licensing Revenue Potential
Royalty Rate (Standard) 3โ€“7%
Year 1 Royalty Income $650K โ€“ $1.5M
Upfront Licensing Fee (Typical) $50K โ€“ $250K
Est. Manufacturing Cost $20 / unit
Gross Margin (at $39.99) ~50%
Year 1 Gross Profit $10.9M

14+ Years of Patent Protection

Patent Number
US 11,315,395 B2
United States Utility Patent โ€” granted April 26, 2022
Protection Expires
September 2040
~14.5 years of remaining exclusive IP protection
Patent Claims
6 Claims
Covering the pet-activated signaling device, transducer, and receiver system
Filed
September 16, 2020
Priority date establishing first-to-file protection
What the Patent Protects

The patent covers a pet-activated signaling device comprising a belt with bells and a transducer that emits an electromagnetic signal, paired with a receiving device that emits an alert. The system uniquely combines a familiar audible bell mechanism with wireless electronic transmission โ€” enabling a dog trained on indoor bells to seamlessly communicate through an exterior version that alerts owners via connected devices anywhere in or outside the home.

Natural Fit Across Industries

DingDog expands into pet tech from multiple angles โ€” smart home ecosystems, pet product portfolios, and direct-to-consumer channels.

Tier 1 ยท Smart Home
Ecosystem Expansion

For companies like Ring, Google Nest, Arlo, and Wyze โ€” DingDog adds a new product category to existing smart home platforms. It drives hardware sales, increases app engagement, and adds subscription value. A "Ring Pet Alert" or "Nest Pet Monitor" extends the ecosystem into a $12B+ market with minimal R&D.

Tier 2 ยท Pet Products
Portfolio Expansion

For companies like PetSafe Brands, KONG, and Petmate โ€” DingDog fills a gap in connected pet communication. These companies already have manufacturing capability, pet retail distribution, and brand credibility. PetSafe's existing smart pet door and training product lines are the ideal adjacent category.

Tier 3 ยท DTC & Retail
Category First-Mover

For companies like BARK (BarkBox), Mighty Paw, and Chewy โ€” DingDog offers a differentiated product for DTC subscription boxes, private-label exclusives, and retail shelf differentiation. Agile companies can bring this to market fastest.

Let's Bring DingDog
to Market Together

We're seeking a long-term partnership with a company that has the manufacturing, distribution, or platform infrastructure to bring DingDog to millions of dog-owning households.

Contact

John M. Beem Jr.
Founder, DingDog

john@dingdog.us
(301) 337-8493

Deal Structure

Open to licensing, acquisition,
co-development, or investment.

Patent: US 11,315,395 B2
Protection: Through Sept. 2040

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